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VACCINE INEQUALITY AND HESITANCY IN PAKISTAN A MULTIMODAL ANALYSIS OF COVID19 CARTOONS IN PAKISTANI NEWSPAPERS

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06 Pages : 72-84

http://dx.doi.org/10.31703/glr.2022(VII-IV).06      10.31703/glr.2022(VII-IV).06      Published : Dec 2022

Vaccine Inequality and Hesitancy in Pakistan: a Multi-modal Analysis of Covid-19 Cartoons in Pakistani Newspapers

Abstract

    Political cartoons are humorous and graphical representations of specific situations, events, and thoughts that have the power to change individuals’ minds (Morris, 1992). The present study investigates the humorous and satirical depiction of vaccine inequality
    and hesitancy in the Covid-19 political cartoons published in Pakistan. The cartoons have been qualitatively analyzed as a powerful medium for visual communication on the contemporary challenge of vaccination in Pakistan. In total, 8 political cartoons have been purposively selected from four Pakistani English Newspapers. The theoretical notions of Machin (2007) have been adopted to analyze the semiotic and linguistic resources present in the cartoons. The findings show that various semiotic and linguistic resources have been utilized to expose economic discrepancies, the dominant elite, and prejudiced policies of the government as reasons for vaccine inequality in the country. Moreover, owing to various conspiracy theories and anti-preventive agendas against COVID-19, individuals in Pakistan are vaccine-hesitant.

    COVID-19, Political Cartoons, Vaccine Inequality, Visual Communication, Vaccine Hesitancy

    (1) Arooj Rana
    Lecturer, Department of English Quaid-i-Azam University, Islamabad, Pakistan.
    (2) Tahir Ayoub
    Tahir Ayoub Visiting Lecturer, Department of English, Quaid-i-Azam University, Islamabad, Pakistan.
    (3) Shazia Akbar Ghilzai
    Quaid-i-Azam University, Islamabad, Paksitan.
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Cite this article

APA

    APA : Rana, A., Ayoub, T., & Ghilzai, S. A. (2022). Vaccine Inequality and Hesitancy in Pakistan: a Multi-modal Analysis of Covid-19 Cartoons in Pakistani Newspapers. Global Language Review, VII(IV), 72-84. https://doi.org/10.31703/glr.2022(VII-IV).06

CHICAGO

    CHICAGO : Rana, Arooj, Tahir Ayoub, and Shazia Akbar Ghilzai. 2022. "Vaccine Inequality and Hesitancy in Pakistan: a Multi-modal Analysis of Covid-19 Cartoons in Pakistani Newspapers." Global Language Review, VII (IV): 72-84 doi: 10.31703/glr.2022(VII-IV).06

HARVARD

    HARVARD : RANA, A., AYOUB, T. & GHILZAI, S. A. 2022. Vaccine Inequality and Hesitancy in Pakistan: a Multi-modal Analysis of Covid-19 Cartoons in Pakistani Newspapers. Global Language Review, VII, 72-84.

MHRA

    MHRA : Rana, Arooj, Tahir Ayoub, and Shazia Akbar Ghilzai. 2022. "Vaccine Inequality and Hesitancy in Pakistan: a Multi-modal Analysis of Covid-19 Cartoons in Pakistani Newspapers." Global Language Review, VII: 72-84

MLA

    MLA : Rana, Arooj, Tahir Ayoub, and Shazia Akbar Ghilzai. "Vaccine Inequality and Hesitancy in Pakistan: a Multi-modal Analysis of Covid-19 Cartoons in Pakistani Newspapers." Global Language Review, VII.IV (2022): 72-84 Print.

OXFORD

    OXFORD : Rana, Arooj, Ayoub, Tahir, and Ghilzai, Shazia Akbar (2022), "Vaccine Inequality and Hesitancy in Pakistan: a Multi-modal Analysis of Covid-19 Cartoons in Pakistani Newspapers", Global Language Review, VII (IV), 72-84

TURABIAN

    TURABIAN : Rana, Arooj, Tahir Ayoub, and Shazia Akbar Ghilzai. "Vaccine Inequality and Hesitancy in Pakistan: a Multi-modal Analysis of Covid-19 Cartoons in Pakistani Newspapers." Global Language Review VII, no. IV (2022): 72-84. https://doi.org/10.31703/glr.2022(VII-IV).06